gourmet coffee

REG Trading Company is a family owned business based in South San Francisco, California. Our goal is to develop and build long term relationships with our customers so we can consistently source high quality coffee for our clients. We offer a full range of specialty green coffee inventory with a wide selection of both caffeinated and decaffeinated coffee in San Francisco, California. We strive to continuously provide our customer with the best in gourmet coffee and we invite you to call us with any of your coffee needs.

Services Offered

Reg Trading Company

We are Coffee Sourcerers that offer a wide range of gourmet coffee's. We know a small shop needs a variety of offerings to keep customers interested in fresh-roasted, quality coffee. We also know that a shop needs a variety of sources too, Reg Trading company is here to service all your needs. With coffee from the islands of the Pacific to the fields of Central America, we are sure to be able to offer you and your customer's an unmatched taste in specialty coffee. Contact Us to learn more about our services.

Who We Are

San Francisco coffee

Reg Trading Company was founded by Ricardo E. Deguzman's in 1983. His expertise in the coffee industry started in 1977 when he began working for one of the largest importers of green coffee on the west coast. With over 30 years experience in the industry, Ricardo along with his family now service the Bay Area with quailty coffee. Ricardo is currently a member of the Specialty Coffee Association of America and the Pacific Coast Coffee Association. He served as one of the board of Directors for PCCA.

Coffee Types

Here's a list of some of the coffee we carry here at Reg Trading Company.


 Brazil Santos
 Colombian Excelso
 Ethiopian Longberry Harrar
 Guatemalan Antigua
 Honduras SHG
 Indonesian Java Estate

 Kenya AA Grade
 Kona Extra Fancy
 Mexican HG Altura
 New Guinea A Grade
 Nicaraguan SHG
 Sumatra Mandheling